Cross-channel campaign for DeBeukelaer Cereola
How to inspire modern foodies at all touchpoints
Conscious indulgence is in vogue. That’s why Griesson de Beukelaer relies on Cereola. The new Cereola packaging design by KloseDetering is now followed by an integrated campaign aimed at attracting young target groups.
We develop the creative guiding idea: pithy pieces of wisdom! Environment-specific headlines with a wink make you want Cereola. We accompany the customer journey across all touchpoints: with ads in high-reach print titles, with ads on the net, on posters and moving-picture displays OOH and at the POS.